Welcome to the Child Care Genius Blog!

E107 – The Four Key Insurances Every Child Care Owner Needs with Brian and Carol Duprey

Is your child care business fully protected? In this episode of the Child Care Genius podcast, Brian and Carol Duprey discuss the essential insurance coverages every child care owner should have. From employment practices liability to umbrella insurance, they share tips to ensure you’re well-protected against potential risks. Tune in to safeguard your business and gain peace of mind.   Mentioned in this episode: If you need help in your child care business, consider joining

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Nourishing Little Tummies: Crafting Meal and Snack Policies for Healthy Kids

By Lauren Alexander     Introduction: As child care experts, you understand the profound impact that nutritious meals and snacks can have on the growth and development of young children. Crafting meal and snack policies that align with dietary guidelines ensures the health of the children in your care and sets a positive foundation for their lifelong eating habits. It’s during these formative years that children develop their taste preferences and attitudes towards food, making

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E106 – Building Up Families: Growing a Child Care Business with Community Impact with Patrice McDonald

Ever wondered how a simple basement can become the foundation for a child care empire? Tune in to this episode of the Child Care Genius Podcast as hosts Brian and Carol welcome the inspiring Patrice McDonald from Chicago Heights, Illinois. Patrice shares her incredible journey from working in the medical field to becoming a successful owner of multiple child care centers. Discover how an unexpected job loss led her to transform her basement into a

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E105 – Frugal Tips for Child Care Owners with Brian Duprey and Michael Braswell

Are you looking for ways to manage your child care center’s expenses without compromising quality? In this episode of the Child Care Genius podcast, host Brian Duprey and Michael Braswell, CCGU VP of Coaching, explore the importance of frugality in child care management. They discuss practical strategies for managing expenses, from evaluating the necessity of high-cost items to finding creative, cost-effective solutions that still provide quality experiences for children. Tune in to learn how to

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From Likes to Leads: Converting Social Media Engagement into Enrollment for Your Child Care Center

By Blessing Okoro   Social media is a powerful tool for connecting with current and potential families. But while likes and shares are encouraging, the real goal is to turn that online engagement into real-world enrollments.  Let’s dive into how to strategically leverage social media to nurture leads and guide parents towards choosing your center.   The Right Platforms Matter Facebook: Still a dominant platform, especially for connecting with parents. Create a Facebook Business page

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E104 – Top 10 Reasons to Attend Our Child Care Genius Live Conference with Brian and Carol Duprey

Have you ever wondered what makes the Child Care Genius Live Conference a must-attend event? Join Brian and Carol, as they reveal the top 10 reasons you need to be in Las Vegas from April 14th to 16th, 2025. In this special episode, they’re diving straight into why this conference is unmissable. Why Should You Attend the Child Care Genius Live Conference 2025? Here are just a few highlights: Fun in Vegas: Discover why Las

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E103 – From Expenses to Rewards: Mastering Credit Card Benefits with Brian and Carol Duprey

Want to turn your business expenses into major benefits? Join Brian and Carol Duprey on this episode of the Child Care Genius podcast as they share their tips and tricks for leveraging your rewards credit cards. Learn how they’ve turned their business expenses into nearly six figures in benefits, maximizing rewards without paying a dime in interest. Discover their secrets to free travel, premium upgrades, and getting the most out of every dollar spent. Mentioned

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Genius Productivity Strategies: Finally Get Organized and Reclaim Your Time

By Michael Braswell Running a childcare business is incredibly fulfilling yet comes with its unique challenges. Balancing numerous responsibilities while maintaining top-notch care can sometimes feel overwhelming. We all know that feeling of frustration when things slip through the cracks. My goal is to help you reclaim your time, maintain a positive mindset, and keep your team motivated.   Benefits of Being Organized A More Flexible Schedule – Organizing and managing your schedule with time

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E102 – Montessori Mastery: Scaling Child Care with Systematic Growth with Lori Knight and Tricia Abbott

What does it take to build a child care empire from scratch? Brian and Carol have the perfect guests to unravel that topic with Tricia Abbott and Lori Knight, the dynamic sister-in-law duo running a thriving network of Montessori schools. Tune in to Episode 102 of the Child Care Genius Podcast to uncover the secrets behind their success and how their partnership turned into a powerhouse of educational excellence. With Lori’s background in elementary education

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E101 – FTE Made Simple: Maximize Your Enrollment with Brian Duprey and Michael Braswell

How can accurately tracking Full Time Equivalent (FTE) transform your child care business? In this episode of the Child Care Genius Podcast, Brian Duprey and guest co-host Michael Braswell explore the ins and outs of FTE calculations, including the innovative revenue-based model. Learn practical tips to optimize your enrollment and boost your revenue with effective FTE tracking. Tune in for actionable insights every Friday!   Mentioned in this episode: If you need help in your

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Recognition and Appreciation: The Importance of Acknowledging and Celebrating Staff Contributions

By Lauren Alexander   Navigating Staffing Challenges and Recognizing Staff Contributions Since COVID-19, child care business owners have been struggling more than ever to find and hire enough staff, a problem worsened by the already high turnover rates in the industry. Yet, we know that consistent, dedicated caregivers are key to achieving the best outcomes for children. This makes it all the more important to recognize and celebrate the contributions of our staff members, who

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E100 – Empowering Child Care Leaders: Lessons from an Industry Expert with Beth Cannon

Have you ever wondered how refining your leadership skills can transform your child care business? Welcome to the milestone 100th episode of the Child Care Genius Podcast! In this special edition,  Brian and Carol sit down with the dynamic Beth Cannon, a renowned speaker, trainer, and leadership expert in the early education sector. Beth shares her inspiring journey from being a school teacher and aerobics instructor to becoming a leading voice in child care and

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E99 – Launching New Child Care Genius Training Podcast with Brian Duprey

Ready to revolutionize your child care business? This episode kicks off our new Friday podcast series, delivering condensed content and actionable items to help you succeed. Tune in each week as Brian and a rotating lineup of expert co-hosts provide quick, impactful training sessions on topics ranging from financial strategies to reputation management.   Mentioned in this episode: If you need help in your child care business, consider joining our coaching programs at Child Care

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E98 – Achieving Excellence: Innovative Approaches in Early Childhood Education with Meg Birgun

Ever wondered how to set your child care business apart from the rest and find your creative niche in a crowded market? In Episode 98 of the Child Care Genius Podcast, Brian and Carol welcome Meg Birgun, an inspiring entrepreneur from the Chicago area, who has done just that. Meg shares her remarkable journey from a corporate professional to the proud owner of three successful child care centers. Join us as she recounts her challenges,

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How to Make Your Tours Unforgettable: Stand Out from the Competition

By Blessing Okoro   How to Create Child Care Center Tours That Win Over Families Choosing the right child care center is one of the most important decisions a parent makes. Tours are your chance to showcase your facility, your incredible staff, and the unique environment you provide. To stand out from the competition, make these tours not only informative but truly engaging for families.   The Pre-Tour Call: Connection Before Arrival A pre-tour call

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Google Local Services Ads: A Game-Changer for Child Care Centers

By Blessing Okoro As a child care provider, you know the competition is fierce. Parents are constantly searching for the best care for their little ones, and standing out online is crucial. Enter Google Local Services Ads – a powerful tool that can help your center shine in local searches.   What are Google Local Services Ads? These aren’t your typical Google Ads. Local Services Ads are specifically designed for service-based businesses, including child care

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E97 – Reigniting Your Passion: Strategies for Overcoming Owner Burnout with Brian and Carol Duprey

Are you feeling burnt out as a child care business owner? Welcome to Episode 97 of the Child Care Genius Podcast! Join Brian and Carol as they tackle the sensitive topic of “owner checkout” and its impact on the child care industry. With mental health becoming a significant concern for many business owners, Brian and Carol address this issue head-on, discussing the early signs of checking out and its detrimental effects on business operations. In

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Using Lead Magnets to Build Your List of Interested Families

By Sindye Alexander Introduction Operating a thriving and successful child care business means maintaining high enrollment numbers. To keep your spaces full, it is crucial to have a steady stream of interested families inquiring. But with so many options out there, how do you stand out and attract the attention of those perfect-fit families? That’s where lead magnets come in. Lead magnets are a fantastic strategy to get parents genuinely interested in your services by

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E96 – Here We Grow Again: Introducing Our New Teaching Podcast Series with Michael Braswell

Looking for more great Child Care Genius content? Tune in to episode 96, where Brian and Michael share an exciting announcement about their new weekly podcast series. This upcoming series will feature different members of the Child Care Genius team covering essential topics such as financial management, marketing, mindset, culture, and operations. Each episode will be under 15 minutes, providing quick and actionable insights to help you advance your child care business. Rest assured, we’ll

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Prioritize and Delegate: Finding Balance as a Child Care Leader

By Blessing Okoro As a child care director or owner, your responsibilities are vast and varied. From curriculum oversight and staff management to parent communication and regulatory compliance, your to-do list never seems to end. To avoid burnout and ensure the smooth running of your center, mastering the arts of prioritization and delegation is crucial.   Why Prioritization Matters When faced with countless tasks, it’s easy to fall into reactive mode, putting out fires rather

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E95 – Twists of Fate: From Sales to a Successful Child Care Business Amanda Jones

What happens when opportunity knocks and fate twists your career path? Join us on Episode 95 of the Child Care Genius Podcast as hosts Brian and Carol chat with Amanda Jones from Mayfield, Kentucky—a town frequently hit by severe weather. Amanda’s journey from a career in sales to owning a successful child care center is filled with unexpected twists, heartfelt decisions, and powerful insights that can help aspiring child care entrepreneurs in their own lives.

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E94 – Diversifying Assets: Creating a Legacy of Financial Stability as a Child Care Owner with Nancy Morrison

Are you creating a legacy of financial stability for your family while running a successful child care business? In Episode 94 of the Child Care Genius podcast, Brian and Carol have a lively conversation with Nancy Morrison, an extraordinary center owner in Louisiana with a remarkable journey. Nancy’s story is not just about building a thriving business; it’s about leaving a legacy for her family and future generations. Nancy’s journey is impressive. She began working

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E93 – Harmonizing Success: Lessons from Child Care Innovators with Jessica and Spencer Lloyd

Join us for an insightful conversation with Jessica and Spencer Lloyd, on Episode 93 of the Child Care Genius Podcast. Discover how their unconventional paths led them to the world of child care, where they discovered their shared passion for nurturing young minds. Owners of three child care centers in Utah, Jessica and Spencer share their journey of infusing creativity into early childhood education. Taking inspiration from their music therapy roots, they reveal how they’ve

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The Essential Guide to Reputation Management for Child Care Centers

By Blessing Okoro In today’s digital landscape, your child care center’s reputation means everything. Parents are heavily reliant on online reviews and recommendations when choosing a facility they can trust. A positive reputation fosters trust, attracts new families, and supports growth. Conversely, a negative reputation can quickly become a stumbling block. That’s why reputation management is key for any child care business. Let’s dive into what it is and why it matters:   What is

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E92 – Growing Gracefully: Lessons Learned in Expanding Child Care Ventures with Johnnie Frost

Do you have aspirations of expanding your child care business? We always say learn from others, and today we are joined by an incredible owner who’s been through it all. Join Brian and Carol on Episode 92 of the Child Care Genius Podcast as they chat with Johnnie Frost, a multi-center child care owner from Alabama, who’s blazing a trail in the industry.  Johnnie’s remarkable journey from her early days in education to her corporate

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Creating Community: Parent Engagement Events in Your Child Care Center

By Lauren Alexander   Introduction Today, I want to talk about something truly special – parent engagement events. These gatherings are about more than throwing together some fun activities (though, of course, there’s plenty of that!), they’re about fostering meaningful connections and building a tight-knit community within your center. You see, as child care professionals, it’s important to understand the vital role parents play in their child’s growth and development. It’s about partnership – working

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E91 – Behind the Policy: Understanding the Shifts in Child Care Insurance with Blake Sanders

Is your child care business properly insured? The landscape of child care insurance is changing, and Episode 91 of the Child Care Genius Podcast tackles this crucial topic with Blake Sanders from ALEAF Insurance, specializing in child care. Join Brian and Carol for an insightful conversation that sheds light on the recent shifts in the child care insurance market. Along with Blake, they’ll explore the factors impacting insurance rates and availability, including how licensing violations

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E90 – Reflecting on Child Care Genius Live: A Glimpse into the Future with Brian and Carol Duprey

Back home after an exhilarating week at the Child Care Genius LIVE Conference in Las Vegas, Carol and I are buzzing with excitement. If you were unable to attend this year but are curious about the format of our LIVE Conference, we’re thrilled to share our insights with you.  On Episode 90 of the Childcare Genius Podcast, we’re pulling back the curtain on the conference. You’ll hear the inside scoop on why we separated the

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Streamlining Your Child Care Center’s Content Strategy for Success

By Nik Raptis   Running a child care center involves juggling numerous responsibilities, but one aspect that should not be overlooked is your online presence. Crafting a simple yet effective content strategy can help you connect with parents, showcase your center’s unique offerings, and ultimately grow your business. Here’s how to streamline your content strategy for maximum impact:   1. Define Your Audience: Begin by identifying your target audience—parents, guardians, or caregivers seeking child care

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E89 – Maximizing Enrollment: Strategies from the Child Care Genius Marketing Team with Blessing Okoro

Have you ever found yourself struggling to attract new clients to your child care center? In Episode 89 of the Child Care Genius Podcast, Carol and I chat with Blessing Okoro, our website developer who’s a rockstar in the world of child care marketing. Blessing shares her inspiring journey into web design and her passion for the child care industry. But this episode is about more than just great websites! Blessing dives deep into the

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